Almost 1 in 3 never fix their damaged phone screens
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New research has found almost a third of (30%) Brits who have cracked their mobile phone screen never bothered fixing it.
The study of 4,170 adults was commissioned by phone recycling specialist Envirofone, in order to find out how long the average person is prepared to muddle through their texts with a broken phone screen.
It found that, despite the vast range of phone cases and screen protectors available, more than a quarter (26%) of Brits have cracked their mobile phone screen, with many opting to continue using their shattered phone while waiting for their contract to come to an end.
Among these unlucky phone users, more the one in five (21%) had 12 months or longer left on their contract.
The study also revealed that 30% never fixed their previous phone that had a damaged screen.
Birmingham is the worst city for broken phone screens, closely followed by Sheffield and Newcastle, according to data on phones traded in to Envirofone.
The top five worst cities for damaged phone screens:
City | Amount of damaged phone screens received by Envirofone |
1. Birmingham | 771 |
2. Sheffield | 738 |
3. Newcastle | 697 |
4. Manchester | 693 |
5. Nottingham | 656 |
Commenting on the research, Richard Mavers, director of group marketing and online strategy at Envirofone, said: “The fact that so many of us choose to put up with a smashed phone screen for so long suggests that not enough people know the options out there for getting a new handset.
To fix a cracked smartphone screen can cost around £150, but many people will be able to trade in their broken handset and get a replacement before their contract ends, often for much less than that.”
For more information on what to do with a broken phone, visit: https://www.envirofone.com/en-gb/faqs
Wanda Rich has been the Editor-in-Chief of Global Banking & Finance Review since 2011, playing a pivotal role in shaping the publication’s content and direction. Under her leadership, the magazine has expanded its global reach and established itself as a trusted source of information and analysis across various financial sectors. She is known for conducting exclusive interviews with industry leaders and oversees the Global Banking & Finance Awards, which recognize innovation and leadership in finance. In addition to Global Banking & Finance Review, Wanda also serves as editor for numerous other platforms, including Asset Digest, Biz Dispatch, Blockchain Tribune, Business Express, Brands Journal, Companies Digest, Economy Standard, Entrepreneur Tribune, Finance Digest, Fintech Herald, Global Islamic Finance Magazine, International Releases, Online World News, Luxury Adviser, Palmbay Herald, Startup Observer, Technology Dispatch, Trading Herald, and Wealth Tribune.
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