BUSINESS
Multilocal expands operations and appoints new GM and Sales Director in APAC
Published On :
Multilocal expands operations and appoints new GM and Sales Director in APAC
Buy-side specialist continues to expand its range of innovative programmatic solutions in the region
London, UK – 16th May 2023: multilocal, the supply-side expert, has appointed Justin Lim as the new General Manager for its APAC operations, effective May 2023, with Ryan Nash also joining the team as Sales Director.
Justin has been working in adtech for over a decade, having started his career in London with DAZN, where he held various commercial and operational roles and launched its ad sales division across Asia Pacific before joining Unruly to do the same, before it was acquired by News Corp for $176m. He was then GM APAC for Sublime which specialises in high-impact non-intrusive digital advertising and was acquired by Azerion Group in 2021. Having provided strategic consultancy services to adtech businesses expanding into Asia, he is an expert in programmatic media buying. “APAC has always embraced innovation and we are confident that the services that multilocal has been building for years are the solutions that advertisers, agencies and buyers have been looking for,” he says.
Meanwhile Ryan has spent over a decade in the media industry. An experienced sales manager with particular expertise in digital strategy, having worked in both the UK and APAC markets, most recently as Sales Director, SEA, at MiQ, he was also Sales Director at AdColony, in Singapore, and at SaaS mobile adtech platform, Pocketmath. Ryan says, “multilocal has a supply-side DNA and is focused on providing services which unlock the power of programmatic advertising without complications and added costs.”
Commenting on multilocal’s latest hires, CEO James Leaver says: “As the market continues to look for innovative ways to improve programmatic advertising, multilocal has been able to offer a fresh perspective to the sell-side by harnessing the potential of curation across the globe. We are delighted to welcome Justin and Ryan to the team and are confident that their experience will be a strong asset as we continue to expand across APAC.”
multilocal delivers audiences on a global scale and acts as a single point of contact for its clients’ global digital marketing efforts. By removing geographic barriers and streamlining programmatic ad placements, the company dramatically improves efficiency and effectiveness, with its unique platform and team taking on time-consuming back-end responsibilities, allowing greater focus on digital marketing goals and growth.
For more information:
Maryum Sheikh, Press Lead
About multilocal:
multilocal simplifies the way digital programmatic advertising is purchased across the world. With the ever-growing complexity of the digital landscape, we deliver high-quality, domain-vetted websites, data, optimisation and reporting regardless of location to ensure that any advertiser can reach their desired audience, regardless of scale, in any market at any time. Our friction-free solution, which is entirely set up to thrive in a cookieless world, connects brands with multiple international publishers without the need for any party to tackle intricate technology or complex data collection. Founded by a team of former Microsoft executives, multilocal has teams in 12 markets, and are on hand to help advertisers and agencies in every region of the world 24 hours a day, seven days a week. For more: www.multilocal.media
Jesse Pitts has been with the Global Banking & Finance Review since 2016, serving in various capacities, including Graphic Designer, Content Publisher, and Editorial Assistant. As the sole graphic designer for the company, Jesse plays a crucial role in shaping the visual identity of Global Banking & Finance Review. Additionally, Jesse manages the publishing of content across multiple platforms, including Global Banking & Finance Review, Asset Digest, Biz Dispatch, Blockchain Tribune, Business Express, Brands Journal, Companies Digest, Economy Standard, Entrepreneur Tribune, Finance Digest, Fintech Herald, Global Islamic Finance Magazine, International Releases, Online World News, Luxury Adviser, Palmbay Herald, Startup Observer, Technology Dispatch, Trading Herald, and Wealth Tribune.
-
-
NEWS4 days ago
Amundi’s Q3 net inflows profit from ETF demand, Asian operations
-
-
-
NEWS4 days ago
Virgin Money UK picks insider Gergely Zaborszky as next CFO
-
-
-
TECHNOLOGY2 days ago
Exclusive-Chinese researchers develop AI model for military use on back of Meta’s Llama
-
-
-
BUSINESS2 days ago
Asia’s factory activity stagnates, taking shine off rebound in China
-