Automotive Soft Trim Interior popularly known as “Soft Trims” belongs to automotive interiors segment being a part of the automotive ancillaries sector. The nomenclature is derived from the nature of the product application compared to the hard exterior body & spare parts of the vehicle. It is used in seats, doors, floor liners, pillar covers, cockpit, headliners, etc. of the vehicle. The material used is primarily of 3 types: Leather, Textile/Fabric & Chemical Polymers. Leather is used in Premium automobile models, whereas the latter two cater to Mid & Base Level models in exterior furnishing/covering as well fabrication of core interior body parts. The product has a blend of critical traits more than just the aesthetics aspect; such as Acoustic Control, Durability & Ergonomics, and Feather Weight Capability.

Automotive Soft Trim Interior Market Dynamics & Trends

The entire 4 wheeler-Automotive vehicle segments such as Light Motor Vehicles, Heavy Commercial Vehicles etc. are major consumers whom the product caters to. It has both OEM & Aftermarket channel sales market. Leather, Coated Fabrics & Textiles is used for seats, door-side handles, head rests, arm-rests, seat belts, fasteners & cockpit sections. The premium/luxury model of the vehicle employ leather type whereas the standard models employ the latter types owing to the material quality & its associated cost. Foams & Acoustic Barriers are used in auxiliary interior body parts. The product is thus driven both by the automotive OEM for their varied models as well as by end user as per his budget. It can be noted that the existing manufacturers of this material already have a sound access to procurement chemicals & related raw materials. The companies can be a registered to a particular or multiple automotive OEMS which is a determining factor of the company’s standing in the market. These companies are also focusing on different strategies such customized design in order to maintain the market share in the market. Continuous emphasis on new product innovation development by automotive OEMs exists to maintain the competitive advantage by providing more efficient & economic options in the market during the forecast period.

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Automotive Soft Trim Interior Market Players

The major players identified across the value chain of The Haartz Corporation, Benecke Kaliko, Polyone Corporation, Recticel, Classic Soft Trim, and Auto Trim Inc. in terms of manufacturing apart from regional /Medium & Small-scale companies, Material Suppliers & Distributors etc.

The report covers exhaustive analysis on:

• Market Segments
• Market Dynamics
• Market Size
• Supply & Demand
• Current Trends/Issues/Challenges
• Competition & Companies involved
• Value Chain

Regional analysis includes:

• North America
• Latin America
• Asia Pacific
• Japan
• Western Europe
• Eastern  Europe
• Middle East & Africa

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Automotive Soft Trim Interior Market Segmentation

Leather –which can be further classified as per

• Texture & Finish
• Heat Absorption Capacity

Foams –which can be also classified such as 

• Backed & Unbacked Types
• Texture 
• Poker Rail
• Sew foam & Grade 

Coated Fabrics –which can be classified as per coating material such as

• Polymer Coated
• Rubber Coated
• Other Substrate Coated

Textiles & Acoustic Barriers-which can be classified as per area of furnishing

• seating
• safety belts
• flooring
• lining on doors
• roof
• shelves etc
• ethylene vinyl acetate (EVA)
• styrene-butadiene-styrene (SBS)
• Polyurethane reactive (PUR)

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Report Highlights:

• Detailed overview of parent market
• Changing market dynamics in the industry
• In-depth market segmentation
• Historical, current and projected market size in terms of volume and value
• Recent industry trends and developments
• Competitive landscape
• Strategies of key players and products offered
• Potential and niche segments, geographical regions exhibiting promising growth
• A neutral perspective on market performance
• Must-have information for market players to sustain and enhance their market footprint

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